Why do People Fall in Love With Coffee?

Is it coffee’s energy boost, coffee’s taste, coffee’s health benefits, or is it something else?

If we were to rank the beverages that we drink on a day-to-day basis in terms of their popularity, coffee (and its sister beverage tea) would fall right behind water, which holds the number one spot.

Many of the pragmatists among us would say that coffee’s rise to global prominence in our modern world stems from the beverage’s physiological benefits — it stimulates us and provides us with a boost of energy.

Although this mindset technically isn’t incorrect, it is still somewhat narrow-minded . . . and fails to take the big picture into account. The reason why people fall in love with coffee isn’t as cut and dry as you would think. Coffee's physiological benefits are a part of that . . . but they are only just a piece of a larger puzzle.

So, what are all of the parts of humanity’s love story with coffee? Keep reading as we take a deep dive into the four main reasons why people fall in love with coffee!

People Fall In Love With Coffee Because Of . . . The Energy Boost That It Provides

As we’ve already stated above, the energy boost is the first piece of the “why do people fall in love with coffee?” puzzle.

After all, there is a reason why the most common time of day for coffee drinking is early in the morning . . . with the next most common time of the day being late in the afternoon.

The reason for this is simple, these are oftentimes the key parts of the day when we need to shake off the effects of sleepiness that are trying to envelop us.

Truth be told, if the world were to go without that first cup of coffee in the morning, society as we know it would grind to a halt . . . okay, maybe it wouldn’t be so dramatic, but things would surely slow down!

All across the world, so many people have fallen in love with coffee because of the energy boost that it provides them on a daily basis. It gives them the drive to tackle the day that’s ahead of them, navigate the twists and turns that life throws their way, and stave off the sandman for a few extra hours before they call it a night.

People Fall In Love With Coffee Because Of . . . The Various Health Benefits That It Provides

Remember when we mentioned that people love coffee because of the physiological effects that it has? Well, we weren’t just talking about coffee’s ability to increase our energy levels and stave off fatigue . . . coffee actually has a wide array of health benefits as well.

Here are a few of the most prominent health benefits of coffee, as reported by veritable evidence-based studies.

• Coffee support brain health, with studies showing that it could be associated with a lower risk of cognitive decline, dementia, Alzheimer’s disease, and Parkinson's disease.
• Routine coffee consumption has been linked to lower long-term risks of developing type 2 diabetes.
• On its own, regular coffee consumption has been tenuously linked to decrease body fat in both men and women. However, in addition to this, coffee drinkers were also shown to have higher levels of physical activity across the board — which is a strong link to promoting better weight management.
• Coffee (and caffeine consumption) has been associated with a decreased risk of depression (and its effects) through several studies.

In addition to this, a few other noteworthy benefits of drinking coffee include the possibility of protecting against liver conditions, boosting heart health, an increase in athletic performance, and an overall increase in longevity.

People Fall In Love With Coffee Because Of . . . The Wide Variety Of Flavors That Are Out There

Black coffee — which I love so dearly — is oftentimes viewed as the most straightforward and no-nonsense form of brewed coffee. Although this may be true to some extent, that still does not mean that it is by any means simple or “boring”.

If, for example, someone asked you to brew a dozen cups of black coffee, you could very easily present them with twelve beverages that look the same but have very unique and distinct flavor profiles. Nowadays —  for many people — the taste, flavor, and aroma that a cup of coffee has are just as important as the energy-boosting benefits that it provides. Coffee aromas can range from chocolatey, fruity, nutty, spicy, earthy, and so much more!

In addition to this, coffee can now also be flavored with a seemingly endless array of additives and sweeteners — including cinnamon, pumpkin spice, French vanilla, caramel, and butterscotch.

Coffee’s reputation as a bitter drink is a thing of the past. In this day and age it has now been elevated to the status of being a tasty treat . . . and that’s just one of the main reasons why people fall in love with it!

People Fall In Love With Coffee Because Of . . . The Rich Culture That Accompanies It

If you’re a regular coffee drinker, you’ve probably come across the term “coffee culture” at least once before . . . but what does it mean?

Well, once we strip away coffee’s role as a stimulant and energy booster, everything else that we are left with — from the brewing to the drinking — is coffee culture. Although that may seem like a very broad definition, it is actually more accurate than you’d think at first.

This is because there are no set rules to coffee culture. That being said, in our modern society it is now centered around coffee shops, coffee’s role as a social lubricant, and advancing creativity in the brewing process. The very special thing about coffee culture is that although it is a broad concept, each person will have their own unique experience associated with it.

For one person, it may take the form of discovering new beans and experimenting with new blends or flavor profiles. On the other hand, someone else may associate it with the social gatherings and brainstorming sessions that they share with their fellow artists, writers, and other creative minds.

All in all, one thing is clear, many of us come to coffee for the energy-boosting effects — but we stay for the creativity, the social interactions, the discovery, the ingenuity, and the lifestyle.

We fall in love with coffee . . . for the culture.